Saturday, 1 March 2014

How to Attend a Franchise Expo

Attending a franchise business expo or show can help in making your franchise business popular and increase your chances considerably of finding prospective investors who might be interested in your business concept. A franchise business expo is a great platform for both business owners and aspiring entrepreneurs. Find out here how you can locate a franchise expo or show scheduled for your area


1
Find out related expos: Before you plan to take part in a franchise business expo, find out the relevant events that are taking place in your locality. You can find the listings in Yellow Pages or browse the Internet or newspapers to get information about upcoming business expos. Find out the best one amongst the events and start preparation for attending the same.

2
Contact the organizers: Once you are aware of which franchise business expo you want to attend, it’s time to contact the organizers to find out the registration process, floor plan and other formalities.
3
Registration: If you are satisfied with the features of the expo and think it will help to start franchise network, do the registration. Usually registration can be done through e-mail or on the organization’s Website.
4
Reserve a place: Reserve a booth or, if it is a smaller event, reserve a table. Remember that there are other franchise business owners who will be taking part in the expo to start franchise network. So, you need to reserve your place in advance. Find out a place where your brand will get maximum visibility.
5
Booth specifications: Find out the exact size specifications of your booth and the ceiling to ensure that the items you bring for on the day of the expo will fit properly. You need to request for necessary things in advance from the organizing authority that you might need on the day.
6
Create advertising elements: Before the franchise business expo starts, make all the preparations related to advertisements that can help in brand endorsement. Create brochures and other handouts to provide information about your organization when people visit your booth.
7
Presentation: Prepare a PowerPoint presentation that can run on your laptop to highlight your organization when visitors want to know about your company in details.
8
Recruit a team: Recruit two or three of your best team member to cover the entire day of the franchise business expo. Make sure the members are aware about all the details of your company.
9
Arrive Early: On the big day arrive early on the day of the event to set up your booth, put out literature and promotional items, and to ensure that everything is set. Make sure everyone is well dressed and confident enough to handle the questions asked by aspiring entrepreneurs.


Tips
Franchise business expos are great ways to meet new people who might be interested in your business.
Having fun is the key to your success..

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